Central Oklahoma Ballet Theatre

Brand Identity | Art Direction | Logo | Poster Design

We designed Central Oklahoma Ballet Theatre’s visual identity and performance collateral assets—bringing modern elegance, symbolic depth, and a cinematic eye to a beloved classical art form.

Rooted in movement, mystery, and high-art theatricality, the brand’s aesthetic merges structural grace with artistic edge. We developed a fluid visual system anchored by bold poster design, painterly textures, and emotionally evocative photography that elevates both the dancers and the story being told. From concept to styling to final layout, each production’s artwork is treated as a standalone art piece while staying aligned with the broader brand.

The design language balances clarity and enchantment: striking serif typography, rich lighting, and layered compositions evoke timelessness while offering space for experimentation. Whether for season campaigns or custom creative shoots, every asset is built to mirror the company’s artistic rigor and soulful expressiveness.

This identity brings coherence to the company’s evolving body of work—positioning COBT as both a cultural institution and a creative force.